Quote Originally Posted by Nafcom
Not neccessarily. 1 is first asks "Hey, interested in putting a link to my site on your site?" and then then the other one either says "yes" or "no".
As a webmaster of various sites, I get emails from strangers with link exchanges requests!
I suppose you will also review the other person's site to see if it is suitable

You wouldn't want to have a religious site linked to a porn site!