I am trying to get my website up in the search engine rankings and I am told I need to blog and write articles. I'm not understanding this whole blog and link concept. Can anybody explain this?

My Blog is [url]http://leatherhandbagsandbeyond.blogspot.com[/url] and my website is [url]http://www.leatherhandbagsandbeyond.com[/url]

It is hard to do something when you don't understand what you are doing so any help, recommendations, or advice is greatly appreciated.