i used my own hosting company for the cpanel blog
i used my own hosting company for the cpanel blog
I think google consider a blog as other sites and rank on its popularity, clicks and views.
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Google treat websites and blogs in the same way, Google does care about backlinks and refreshment. But if the blog has third level domain name, every back link you support you sit with will support the two domains 2nd and 3ed that will give less value.